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Brian Brock

Brian Brock's Posts

Inexact Science: Multiple Marketing Channels Can Make Lead Tracking Murky Inexact Science: Multiple Marketing Channels Can Make Lead Tracking Murky

Asking how prospects heard about your company is more important than ever, and more difficult. Read more

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2012 Replacement Contractor of the Year: Hullco Exteriors 2012 Replacement Contractor of the Year: Hullco Exteriors

Window and siding company Hullco Exteriors set out to make itself the household word of home improvement in Chattanooga, and succeeded. Read more

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Want to Sell More? Learn to Listen and Empathize

The challenge is to start training our sales teams to ask better questions and to become consultants. Read more

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Consistent Messaging Builds Brand

Strategic, consistent marketing helps a company stand out in tough times as a recognized brand. Read more

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Find out who made this year's The Replacement 100!
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